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Ferrari parade to mark Ferrari World opening


Hotelier Middle East Staff, December 2nd, 2010

His Highness Sheikh Majid bin Mohammed bin Rashid Al Maktoum, Chairman of the Dubai Culture and Arts Authority officiated a two-day VIP event held at Meydan Grandstand and Racecourse and The Meydan hotel.

Organised by Al Tayer Motors, a convoy of 140 Ferrari cars lined up in front of the Meydan Grandstand, the world’s longest landscraper, which formed a stunning backdrop for various models of the luxury Italian marque. The convoy left enroute to Abu Dhabi, in officiation of the Grand Opening of Ferrari World Abu Dhabi.

The event was a jointly coordinated between the UAE Ferrari Owners Club, Al Tayer Motors and Meydan, which included a luncheon for guests on The Meydan’s trackside terrace, and guests were treated to a performance by local UAE band, Al Ayala.

Mohammad A. Nasser Al Khayat, commercial director of Meydan, said: “We are pleased to host the Ferrari Owners Club UAE event here at Meydan. This is yet another significant and distinctive event we've hosted, and one of several which have showcased our prowess as a MICE (Meetings, Incentives, Conferences and Exhibitions) facility. Meydan continues to offer a dynamic location with many possibilities for corporations, government entities, private individuals and luxury brands, and we are indeed very glad to be a part of this record-breaking event for Ferrari and Al Tayer Motors."