US-based Grand Heritage Hotel Group which owns and operates 12 independent luxury hotels across North America and Mexico has revealed plans to open at least 10 properties across the GCC region in the coming three years.
The company launched its first Middle East hotel – the Grand Heritage Doha Hotel and Spa - six months ago as a joint-venture with E’emar Development and Real Estate Company.
The US$ 104.6 million (QAR 380 million) hotel located in Doha Sports City was designed as the first “Victorian-style” building in Qatar. It also describes itself as the first “five-star dry hotel in Qatar” operating on Shariah-compliant principles.
Pierre-Marie Vasseur, regional director of business development, Grand Heritage Qatar said the hotel was mainly targeting the Saudi market for business, as well as sports teams who came to use the nearby sports facilities.
Vasseur said the Grand Heritage brand was targeting the UAE, Kuwait and Saudi Arabia for expansion.
“There are plans for other properties – not just in Doha but in the Middle East. Ideally in the next three years we are planning for ten properties in the Middle East region.”