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Tetra Pak to unveil packaging innovations in Dubai


Hotelier Middle East Staff, February 21st, 2013

Global food packaging solutions firm Tetra Pak will unveil a number of improvements to its existing portfolio at Gulfood 2013, taking place at the Dubai World Trade Centre from February 25 to 28.

 

Under the theme of ‘Today, Tomorrow, Together,’ Tetra Pak will showcase recent developments in the Tetra Evero® Aseptic (TEA) as well as the TBA 19 and Tetra Pak® A3/Speed filling machines.

 

“Our 850 sq m exhibition area will feature a range of new products and technologies, alongside some of our longest-established and most iconic offerings," said Tetra Pak vice president, marketing and product management Charles Brand.

Our aim is to demonstrate to customers how Tetra Pak can support them to achieve their profitable growth ambitions, through a portfolio of packaging and processing solutions that are continually being enhanced to drive greater production efficiency and meet ever-shifting consumer demands for functionality and convenience.”

 

Tetra Pak vice president, Middle East region Francis Goodenday added: “Gulfood is a fantastic opportunity to showcase the achievements of our customers and we will use this platform to present a host of recent innovations which they have successfully launched. Demonstrating our commitment to the region and our customers, we will have major presence at the exhibition this year.”

 

Tetra Pak’s presence will comprise two key parts at Gulfood. First is the stand on the ground level, which is located in Concourse 2 and the second is the gallery area on the mezzanine level, which includes tasting stations, closures and opening stations and seminar rooms.

 

On the second day of the exhibition, Charles Brand will speak about the challenges industry faces in an increasingly complex global business environment and highlight key trends and innovations that are shaping the future.

 

Tetra Pak’s stand at Gulfood 2013 can be found in Concourse 2: Stand CC8-9.