When completed, The Cafe will provide all-day dining serving a buffet breakfast and a French-style brasserie lunch and dinner at Le Royal Meridien Abu Dhabi. When completed, The Cafe will provide all-day dining serving a buffet breakfast and a French-style brasserie lunch and dinner at Le Royal Meridien Abu Dhabi.

Is interior design an essential ingredient in the recipe for success for a hotel restaurant concept? Consultants and hoteliers take up the design debate as they examine current dining trends in the Middle East hotel F&B segment

‘The food, the wine and the ambience…’ it’s a phrase often recalled to sum up a great dining experience and one that says something about the perfect mix of ingredients that should be sprinkled into the pot when creating a successful restaurant concept.

But how important a role does interior design play? The hospitality industry is pretty unanimous on this issue: it is an essential element of what should be a ‘package’ delivering great food, great service and an inspiring setting that leaves a lasting positive impression on guests.

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Speaking at Dubai’s AHIC conference earlier this year, Salman A Haider, executive managing director – hotels, Majid Al Futtam Properties – whose portfolio includes Dubai’s Mall of the Emirates and the mall’s Kempinski hotel – was very clear on the role interior design plays in his business.

“I invest most of my time, even my finances in design. Why? Because it provides the highest impact per square inch with the customer who pays the rate,” he said. “Interior design gets you the business, it is what a guest remembers when they go home and makes them want to return; everything else is invisible.”

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