W Doha Hotel & Residences has launched an online reservation system called ‘tweeps’, which allows guests to start the booking process through Twitter.
By including the hashtag #bookwdoha in their tweets, users of the social media platform can start a conversation with the hotel’s e-insider Gonca Gorgulu. W Doha claims to be the first property in the Middle East to offer the service.
Followers of the hotel’s Twitter account, @wdoha, can also get a 10% discount off the best available rate from Sunday to Wednesday. On weekends they can get a 20% discount off the best available rate, as well as late checkout until 4pm.
The hotel is also giving its 11,000 fans a complimentary continental breakfast at the WIP Lounge and a 10% discount in Bliss Spa.
To celebrate the launch of ‘tweeps’, W Doha is running a creative competition on Twitter and treating the first follower to make a reservation to an extra special surprise during their stay at the hotel. The next five ‘tweep’ bookings will also be rewarded.