Dubai-based hotel operator, Hospitality Management Holdings (HMH) has launched its website in Arabic to continue to attract guests from the Middle East and Arabic speaking world.
The reservations website, www.hmhhotelgroup.com, allows guests to book hotels under all the HMH brands and also features a live chat function for real time support to website users.
Commenting on the website launch, HMH CEO Laurent A. Voivenel said, "The development of the Arabic website is part of our strategy to reach the high growth Middle East market while building direct interaction with Arabic speaking guests.
“The new portal, with a bilingual English and Arabic booking engine, will allow Arabs around the world to book stays at any of our properties. We expect this to tremendously bolster performance of hotels within HMH network.”
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HMH has five hotel brands, ranging from budget to luxury. These comprise The Ajman Palace Hotel, Coral Hotels & Resorts, Corp Hotels, EWA Hotel Apartments and ECOS Hotels, which is currently under development.
Earlier this year, the company attended Cityscape Global in Dubai to promote its alcohol-free policy to owners looking to target Muslim guests.
Most recently, the company signed a deal to operate its first hotel in Madinah, Saudi Arabia with owner Mobarak Hotels Group.
Coral Al Madina Hotel, will house 400+ rooms across 10 floors and five basements. The property will be located opposite the Holy Mosque and will open by quarter two 2015 to welcome Ramandan guests.
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