Suppliers you should know: tea and coffee
JAFFERJEE BROTHERS
The art of brewing the perfect cup
Jafferjee Brothers is a popular name in the business of tea and coffee. The company has a clear understanding of the challenges involved in the tea market. These are primarily maintaining the freshness of the tea and the brewing conditions of each tea,and the appropriate solutions for them.
Jafferjee Brothers markets its tea under two global brands — Jaf Tea and Te Reval. Since tea is a hydroscopic product (it absorbs moisture and aromas) and loses its freshness along with age, it is extremely important that the teas are packaged at the point of origin. This is why the tea is packed in Sri Lanka within days of harvesting and packaging has a three-layer film to ensure quality and freshness.
Jaf Tea is a high quality Ceylon tea that focuses on the middle segment of the foodservice market, while Te Reval is a premium tea that caters to the luxury segment of the foodservice market. The English Black Tea, Earl Grey, Natural Green Teas and Green Tea with Mint are popular across all consumers.
However, as manager ofJafferjee Brothers Tea Division Mufaddal Jafferjee says: “In terms of products, the sales tend to follow the general preferences of the market, which are classic black and green teas followed by natural infusions”.
Jafferjee Brothers has recently launched its Singles product where “each pyramid tea bag is individually packed inside a small square shaped carton”. This not only enhances the entire tea experience but also provides an option for the hotels and cafés to display them in an attractive manner.
Jafferjee Brothers has an excellent understanding of the latest trends in the beverage industry. These include a demand for sensorial experience, maintaining health and well-being, an understanding of the origin of teas, ease-of-use, and sustainability of the local farmers and environment.
Tel: +94 777315997
Email: mufaddal@jb.slt.lk
Web: www.jaftea.com | www.tereval.com | www.jafferjeebrothers.com
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ALISEO
Raising ecological awareness
Aliseo believes that hoteliers and customers have evolved far beyond the simple in-room tea and coffee-making facilities.
To that end, the company has started creating modern, chic and practical tea and coffee presentations that complement a hotel room’s design and reduce carbon footprint.
Aliseo’s managing partner Jan Hellfritz comments: “Our biggest challenge is to incorporate new technologies and materials in fashionable solutions, whose form offers the hotelier an inspirational alternative to the mainstream.”
This is why the company has come up with MINI — an Eco Smart 0.5 litre kettle that is simple, contemporary and elegant, fits in a small space, and saves on water and energy consumption.
The MINI is made of durable brushed stainless steel and has an energy saving 1000-watt heating platform with a 360° cordless rotating top for the kettle. Aliseo supplies a wide range of products to the hospitality industry: hair dryers, cosmetic/shaving mirrors, bathroom accessories, and guestroom products.
Aliseo has its headquarters in Germany and supplies products to more than 100 countries with more than 50 distributors and representatives throughout the world. The company has 68 staff members and was founded in 1985.
Tel: +49 7834 83430
Email: info@aliseo.de
Web: www.aliseo.de
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BONCAFÉ
Local brand to go global
Boncafé launched its regional headquarters in Dubai in 2003 as a follow-up to its worldwide expansion plans. It then created the Bonequip division that “provides a complete in-house coffee shop design and foodservice supply solution with full consultation, professional and expert guidance”.
Boncafé plans to introduce compatible capsules in the Middle East that have seen tremendous success in the French and Italian markets.
Its bestselling products include Boncafé Grand Cru — a gourmet coffee of Brazilian origin, Thermoplan black and white coffee machines with Swiss technology, and La Marzocco coffee machines.
In August 2014, the Massimo Zanetti Beverage Group acquired 100% equity share of the Boncafé group. Tony Billingham, CEO of Boncafé Middle East said: “The integration of the Boncafé brand within the Massimo Zanetti Beverage Group will provide the opportunity for further expansion throughout the region and will help take Boncafé to its next stage of growth and help drive our expansion across the Middle East.”
The firm’s expansion plans within the Middle East include Oman, Saudi Arabia, Kuwait, Jordan and Turkey, and then reaching northwards into Europe.
Boncafé continues its expansion plans into Asia, where it has set up a new roasting facility in Vietnam, opened up a new office Hong Kong and has teamed up as a sponsor of IPL in India. Boncafé group is also one of the main sponsors for the 2015 McLaren F1 team.
Headquartered in the UAE,Boncafé has set out aggressive expansion plans, which include Singapore, India, and the larger subcontinent.
Tel:+971 4 2828742
Email: info@boncafeme.ae
Web: www.boncafeme.ae
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BRAVILOR BONAMAT BV
Producer and supplier of beverage machines
Bravilor Bonamat BV, a producer and supplier of a wide range of beverage machines, was founded in the Netherlands. Its most popular products are filter coffee machines, which range from compact table-top machines for small decanters to large brewers of 40 litres for bulk use.
The firm launched Thermal Brewers Aurora, a series of filter coffee machines, at Gulfood in Dubai earlier this year. Part of this range is a 5.7 litre portable coffee dispensing unit that has been developed as a front-of-house solution.
Bravilor Bonamat BV claims there has been a significant increase in the number of European-style cafés in the Middle East. Peter Kaas, sales manager, Bravilor Bonamat BV said: “The young population is consuming more coffee, despite tea being the national favourite. As a result, an increasing variety of coffee has become available in restaurants and cafés as well as retail outlets.”
Bravilor Bonamat BV is also re-launching its espresso machine, Esprecious, which includes a double dispensing unit that can serve two cups of espresso in just 33 seconds.
Apart from manufacturing its own machines, Bravilor Bonamat BV also develops and operates as an original equipment manufacturer (OEM) for third parties.
Tel: +31 72 575 1751
Email: peter.kaas@bravilor.com
Web: www.bravilor.com
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BREWING GADGETS
Family-owned entrant
Brewing Gadgets is a new family-owned entrant in the business of coffee and coffee-related gadgets. With people appreciating good coffee more and more, there is a growing demand for freshly roasted and well-brewed coffee.
That’s where Brewing Gadgets comes in. It sets up ‘Brew Bars’ in cafés and hotels, using coffee machines such as Hario Syphon, Hario V60, Chemex, and Aeropress to create the ultimate coffee experience.
The firm has also recently become a distributor for Diedrich Coffee Roasters and Server Products, both from the USA.
According to Gautam K.S, owner of Brewing Gadgets, hoteliers primarily face three types of challenges while setting up a coffee unit in their hotels: adopting new brewing methods for different types of coffee, choosing the right coffee equipment, and selecting the correct usage of barista tools.
To this end, Brewing Gadgets trains the hotel staff and teaches them how to operate machines while helping them create their own brewing recipes for each type of coffee. The firm also helps hoteliers select the right tools for standard beverages and to prevent wastage of milk, water and coffee.
Gautam K.S says, “We are setting up a Brewing Gadgets Experience Store in International City Dubai, where people can visit us, see the products and find out how they work. We will be also conducting demonstrations of these products.”
Tel: +971 50 5811546
Email: info@brewinggadgets.com
Web: www.brewinggadgets.com
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COFFEE PLANET
A local success story
Coffee Planet started its journey by providing Abu Dhabi National Oil Company (ADNOC) with high-quality roasted coffee. The company was successful during its trial period for ADNOC, and since then, Coffee Planet has been evolving its various types of roasted coffee for a new audience.
Whereas for two years people have been interested in black, dark-roasted coffee, now new flavours from Ethiopia, and Central and South America are gaining popularity. There has also been an increased interest in consuming fresh and good quality locally roasted coffee. Coffee Planet is also a manufacturer and supplier of its own coffee capsules that are compatible with Nespresso machines.
“The collection includes four bespoke blends created exclusively to cater to our food services division and office coffee solutions,” says Robert Jones, managing director of Coffee Planet.
It also has eight bespoke blends for consumers depending on the roast strength and extraction process. The company says that the Professional Series Original Espresso Blend is the most sought-after among all its blends.
Coffee Planet also plans to launch a range of cold, ready-made coffee drinks later this year. The firm is looking to establish its market presence through more franchises and brand export opportunities across the globe. The company believes that along with being an excellent coffee producer, it is also important to provide a total solution related to coffee and coffee gadgets and machinery.
Tel: +97150 457 9421
Email: Robert@coffeeplanet.com
Web: www.coffeeplanet.com
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LA MARQUISE INTERNATIONAL
Experts in Italian coffee
The healthy living trend is ramping up across the UAE, with the horeca industry responding to customer demands for food and beverage that fits increasingly health-conscious lifestyle choices.
La Marquise International, a part of Bu Haleeba Group includes global brands like Pellini Caffè from Italy, and Jafferjee Brothers’ Jaf Tea and Te Reval.
La Marquise has recently launched compatible coffee capsules for the Nespresso system. In conjunction with Te Reval, La Marquise has also introduced Singles, a pyramid tea bag that elevates tea experience.
The company’s best sellers are Pellini Top 100% Arabica from the Pellini Caffè range and English Breakfast tea from Jafferjee Brothers. There are challenges to achieving a perfect cup of coffee however, therefore La Marquise International also provides training on its machines.
The company states: “For clients who use traditional coffee machines La Marquise International provides professional barista training, while for those clients who wish to streamline staff numbers while maintaining quality and consistency of their espresso drinks, WMF Fully Automatic Coffee Machines are offered with training.”
Tel: +971 4 343 3478
Email: olga@lamarquise.ae
Web: www.lamarquise.ae
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SPARROW INTERNATIONAL
Bringing Italian coffee expertise to the region
Sparrow International made its presence felt at this year’s Gulfood with positive reviews from the market. The company is aware that consumer perceptions have shifted, and now tea and coffee are being viewed as healthy beverages. This trend can be implemented in the creation of cocktails and / or mocktails as well as some food products.
Sparrow International has recently launched Tea Althaus from Germany, a premium tea at a competitive price. However, its main business is being an expert in the field of coffee solutions. Sparrow International offers fully automatic machines from Egro; traditional machines from Rancilio; Coffee beans and ground coffee from Hausbrandt; and Barista tools from Motta.
Additionally, Sparrow International trains hotel staff to offer them a better understanding of the coffee gadgets and machinery, and how to use these effectively. The company was founded in 2012 and employs 20 staff.
Tel: +971 4340 4795
Email: info@sparrow-international.com
Web: www.sparrow-international.com
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MELITTA PROFESSIONAL COFFEE SOLUTIONS
Making coffee operations efficient
Melitta Professional Coffee Solutions has been supplying coffee machines for 107 years now. Its new Melitta Cafina XT 6 is a fully automatic machine with the motto ‘Coffee Perfection in Every Cup’.
The range has been designed for horeca businesses that demand the best in quality, performance and design.The company has launched an even more advanced version of Cafina XT 6, the Melitta Cafina CT8.
Oliver Welschar, global key account manager at Melitta Professional Coffee Solutions comments: “The machine’s high hourly capacity ensures the fastest and most efficient order processing, even during peak periods. It can also be used in self-service mode.”
The machine includes an extra-large touch screen display with an easy-to-use menu that allows users to order beverages in various cup sizes.
Melitta believes that its success is largely due to a steady stream of resolute customers who are on the lookout for “high quality, drink variety, incredible speed, indestructible reliability and total safety”.
Email: professional@melitta.de
Web: www.melitta-professional.de
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NEWBY TEAS
Tea experts share knowledge
The growing willingness of people to experiment with new flavours, and a distinct shift towards premium tea brands has given Newby Teas an opportunity to diversify and focus on bringing the highest quality tea to its consumers.
Tea is still a growing market and Newby Teas aims to cater to this segment with a variety of fruit infused teas and loose-leaf blends.
However, the bestsellers for the company remain traditional ones like English Breakfast, Masala Chai, and Earl Grey, followed by the traditional green teas such as Green Sencha, and Jasmine Tea.
Joelle Akin, general sales manager for Newby Teas comments: “Tea is a actually a deceptively complicated product.
“Without knowledge of what you’re getting and where it came from, it’s easy to be seduced into buying low-quality blends in high-quality packaging.”
Newby Teas intends to help customers and hoteliers understand this and treat each tea differently.
Staff explain the standards on which the entire tea-making process is built, the production methods and the journey of the end product along with how each of these tea varieties should be treated.
Recently, Newby Teas launched Silken Pyramids as part of its luxury gift selection segment that come in themed boxes for festivals and other special occasions. The company’s international presence continues to gain momentum with the La Prairie Clinic of Switzerland becoming a recent addition.
Newby Teas has also opened up a new office in the Netherlands to serve the Benelux region. The company distributes more than 250 tea products around the world.
Tel: +971 4361 4415
Email: sales@newbyteas.ae
Web: www.newbyteas.com
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RAQTAN
Moving beyond borders
Raqtan is one of the oldest tea and coffee companies in the region, offering complete beverage solutions to hoteliers and expert training on proper coffee making as well as understanding of the finer nuances of the various types of teas in the world.
Mohammed Ali Khalil, company representative comments: “At Raqtan, our coffee business development team not only offers training in the optimal use of equipment, they also hold courses for barista training and educate the client about coffee appreciation as well as identifying, sourcing and pairing teas and coffees to the appropriate foods.”
The firm has recently launched a fully-integrated ergonomic mobile coffee bar that’s a one-stop shop for all coffee operations. Since Raqtan has its own factory for manufacturing these units, it can easily customise them as per clients’ needs. However, the bestsellers still remain the espresso/cappuccino units, the fully-automated coffee machines, and the brewed coffee units.
Raqtan is headquartered in the Kingdom of Saudi Arabia and will soon be opening its cold room factory. The company employs more than 200 staff.
Tel: +966548820560
Email: mkhalil@raqtan.com; jamali@raqtan.com
Web: www.raqtan.com