Preciosa lighting up the Raffles Hotel Istanbul. Preciosa lighting up the Raffles Hotel Istanbul.

Preciosa

From five-star hotels to palaces, Martin Fryzelka tells us about Preciosa’s impact in the lighting space.

Have you introduced any new product ranges for 2016?

We are very excited about our recent active diversification into retail. Our first collection is called Solitaires and it is a wonderful mix of Bohemian glass luminaries, designed by renowned artists of Bohemia. Every single piece in this collection has a fascinating story.

What is your core business concept and product range?

At the heart of our business remains our ability to customise and create decorative lighting. We are very much focused on luxury hotels, residences and royal palaces. Our abilities lie not only in design and production, but also in our project management, hence we are able to keep control of all aspects of the project from start to finish.

Which hotels have you recently partnered with?

We have successfully completed and working on projects such as the Kempinski Hotel Mall of The Emirates, Taj Hotel Dubai, Sheraton Business Bay Dubai, Sheraton Doha, Bloom Marriott Hotel Abu Dhabi, Sheraton Hotel Mall of The Emirates along with private projects.

Have you expanded the company?

We are now actively expanding into retail as it is our complimentary platform. Having the capability to bring the best of Bohemian Crystal to luxury hotels around the world, we feel confident in our ability to bridge the gap and offer our new retail collections to end users. We have recently opened ‘Innovation Lab’, one of the largest research & development centres for decorative lighting in Europe.

What new customer service initiatives have you developed?

Having completed hundreds of hotel projects across the world, we have learned the importance of maintenance. Hence we are now able to offer maintenance service to all our hotel partners and comprehensive staff training.

Have you opened a new showroom?

In the past year we have successfully partnered with three strong showrooms in the region, Caspaiou in Dubai, Design Lounge in Qatar and Lightbox in Lebanon.

DID YOU KNOW?

Preciosa has completed more than 100 hotel projects world-over.

FACT: Preciosa’s foray into retail comes following strong demand in the market.

Tel: +971 4 884 8234 • Email: info@preciosa.com • Web: www.preciosalighting.com

Story continues below
Advertisement