Dubai Tourism shows commitment to Uganda

Dubai Tourism and Commerce Marketing (DTCM) is embarking on it's first-ever road show in Kampala.

DTCM delegates will showcase Dubai, in a multi-destination road show, aimed to further position the city as a must-visit destination for Ugandan travellers, according to local media sources.

Dubai is a popular tourist destination for Ugandan travellers, with over 38,000 visiting the emirate last year, representing a 22% increase over the previous year.

DTCM and 14 of its Dubai-based partners will begin the road show across three East African cities in Kenya, Tanzania and Uganda starting in Kampala on August 24.

DTCM CEO Issam Kazim commented: "The potential of Uganda as a source market is positive, and this road show provides us with the opportunity to directly interact with the operators here, to showcase what Dubai has to offer them. We look forward to making long-lasting and fruitful trade relationships during the trip to further grow the tourism market in Uganda for the benefit of all."

Last year Dubai saw an overall 13.7 % increase in travellers from Kenya, Tanzania and Uganda.