Tortilla, a London-based chain specialising in California-style Mexican food, is set to launch its first outlet in the UAE on August 31.
The concept is working with regional franchise partners Eathos, which is the group behind Sushi Art, Rita’s and Kababji, and announced this week that the restaurant will be located in Dubai Festival City Mall.
Tortilla’s menu is inspired by Mexican street food in California, which is where co-founders Brandon and Lisa Stephens hit upon the idea to launch the brand.
The husband and wife team opened the first Tortilla in Islington, London, in 2007, after moving to the city in 2003.
After this, they expanded Tortilla across the UK, with more than 30 outlets. The Dubai outpost represents Tortilla's first to open outside of the UK.
The launch party, with a programme of activities, begins at 4pm on August 31 and is open to anyone. DJ Kris Fade will be there hosting his Virgin Radio road show and guests will get the chance to win a trip to California.