A Fleeting Moment A Fleeting Moment

Neos, located within Address Downtown in Dubai, has launched an AED 2,400 (US$653) drink.

The new signature beverage, called 'A Fleeting Moment' has been designed by the in-house mixologist, Egor Petrov. 

It is claimed to be a mixture of a 100-year aged vintage drink and "the most decadent of all bubbles", and then topped off with saffron.

'A Fleeting Moment' is served in a Baccarat crystal glass. Available every day from 5pm, the drink is included in the Happy Hour offer - allowing it to be purchased at AED 1,200 ($327).

While the official statement has claimed it "possibly the most expensive beverage in Dubai", Hotelier Middle East has found two beverages on Burj Al Arab's Skyview's menu at higher prices.

This is not the first time F&B venues in the region have seen ultra-luxury items: the UAE has seen the world's most expensive 'aged' chocolate, residents could purchase a $1,010 cupcake in Dubai, a charity in the UAE sold what was potentially the most expensive burger in the world, coffee that sold at $1,325 per kilogram, and more.

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