UAE's Rotana to enhance F&B portfolio after key appointment

UAE-based hotel operator Rotana is planning to enhance its restaurants portfolio after announcing the appointment of Jarrett Beaulieu as corporate vice president - food and beverage operations, here's what sister-title Arabian Business has reported.

The industry veteran, with an extensive background in F&B strategy, development and openings, will be at the helm of the organisation-wide efforts aimed at improving Rotana’s restaurants in the region.

The Canadian will be responsible for the development of new concepts of outlets, in addition to maintaining Rotana’s high standards in improving the quality of products and services, a statement said.

Guy Hutchinson, acting CEO, Rotana, said: “Beaulieu’s appointment comes at a time when Rotana is pushing ahead with its rapid expansion and development plans.

"It also represents a major step forward in our efforts focused on further enhancing guest experiences across our portfolio of hotels and resorts as well as our over 300 F&B venues – many of which have been conceptualized and created by Rotana itself.

"Beaulieu carries an extensive experience in culinary operations, deep understanding of the food and beverage business strategy and development, and strong leadership credentials, and we are excited to have him on board.

Beaulieu joins Rotana from Hilton Worldwide where he held, since 2010, various positions including senior corporate F&B roles. Most recently, he served as director of food and beverage development and openings EMEA, covering the regional pipeline portfolio and successfully opening 24 properties.