Horeca Trade rewards loyal customers

Horeca Trade has launched a new loyalty programme, Horecarewards, for regular customers.

Under the new programme, all purchases will be rewarded with points (AED 100 = 1 Horecareward point), which accumulate on customer accounts.

These points can then be exchanged for gifts, such as electronics, activities, kitchen equipment and much more.

“We are very excited to introduce the Horecarewards programme — it is another milestone from Horeca Trade to the foodservice channel in the UAE,” said Horeca Trade marketing manager Soula Baroudi Azar.

“Horecarewards was developed by the Horeca trade sales and marketing team in order to give something back to its customers in return for their ongoing support.”

To register for the programme, customers need to complete and submit a Horecarewards application form. They will then be given a membership number to quote each time they purchase Horeca Trade products or services.

Approved customers will also be given a welcome pack and 50 points to begin shopping immediately.