Specialist trade show gives halal a boost

The UAE’s premier halal exhibition returned for its third straight year, proving that the halal movement is going from strength to strength globally.

Exhibitors from the Far East, Europe and the Middle East turned out to showcase their halal-certified products at the Halal Expo 2009 — Dubai.

National Feedlot Corporation (NFC) executive director Wan Shahinur Izmir, representing the Malaysian meat manufacturer at the Madinat Jumeirah show, said the event had been a success for the firm.

“It’s been good exposure for us, but on a smaller scale than Gulfood,” commented Izmir. “We’re looking for buyers and distributors and have been reasonably happy with the show; it’s been a good introduction to the region’s market for us.”

Le Macchie Tartufi owner Gino Patini said the event had been an opportunity to open doors in the Middle East for his truffle firm.

“We are not currently present in Dubai or the Middle East market, but we will leave here happy as it has been a chance to meet chefs in Dubai,” noted Patini.