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IFA launches two products in Laguna Tower


Hotelier Middle East Staff, February 15th, 2010

IFA Hotels & Resorts (IFA HR) has announced the launch of furnished, freehold loft and duplex apartments and the addition of a Private Residence Club to its Laguna Tower in Dubai.

Both products will be serviced and managed by the onsite Mövenpick Hotel & Residence Laguna Tower Dubai.

“We saw an excellent opportunity to maximise Laguna Tower’s customer offering by applying our proven formula of mixed-use developments,” said Werner Burger, President and COO of IFA HR.

“Its prime location near the metro and in the heart of ‘New Dubai’ made it a natural choice to offer city-lovers a full-service hotel, a variety of residence options, hotel condominium units and a private residence club, all under one roof.

"It has always been our goal to ensure our customers have a variety of investment, residential and lifestyle options available across our portfolio.”

The 42-story Laguna Tower is situated in the Jumeirah Lakes Towers development. The first eight floors of the building comprise a five-star hotel, and the top floors now feature the loft and duplex apartments and the Private Residence Club.