Flydubai has announced its latest destination as one of the world’s leading party capitals - Belgrade, otherwise known as Serbia’s White City. 

Ghaith Al Ghaith, CEO of Flydubai said: “We are committed to opening up routes previously underserved by direct UAE air links and are proud to become the first airline to operate direct services into Belgrade from Dubai. We anticipate a strong demand for flights, both from the Serbian community in the UAE as well as travellers looking for a low-cost link into one of the most dynamic cities in the world.”

“Serbia has taken numerous steps to develop its travel and tourism potential in recent years, including visa liberalisation and open skies policies. The subsequent entry of a number of European low-cost airlines has led to an influx of European travellers to the region and we fully expect the launch of our services to Belgrade to have the same effect here in the UAE,” added Al Ghaith.

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Serbia has a strong presence in the UAE thanks to a 5,000-strong Serbian expatriate population - one of the first established expat communities in UAE.

Belgrade will be the 46th addition to flydubai’s expanding route network, which spans the GCC, Middle East, North Africa, the Indian Sub-continent, Asia and the fringes of Europe. The airline completed a busy weekend of new flights with inaugurals taking place in Kiev, Kharkiv and Donetsk in Ukraine. Later this week flydubai will celebrate its first flights to Kazan and Ufa in Russia. flydubai has also announced flights to Tbilisi in Georgia, scheduled to commence operations on 4 November 2011.