London restaurateur Mark Fuller London restaurateur Mark Fuller

On tripping over Madonna
Sugar Reef and Red Cube also attracted celebrities such as George Clooney, the Spice Girls and Robbie Williams. I always remember a party at Sugar Reef and I was getting a bit upset because it was so busy and people were hanging around on the stairs and I tripped over Madonna and fell onto the band Mystique.

On discovering Dubai
A lot of brands were being touted by Dubai so I started thinking about having Embassy there, and we got a few people interested and I was introduced to the fine team at Grosvenor House. Now, five years after we signed up we’re back here. I’ve watched it being built from the foundations, but unfortunately a lot slower than everyone hoped due to the economic climate. About a year ago Pam Wilby [hotel general manager] phoned and said we’re nearly ready!

On the Dubai version of Embassy

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