FoodFund International is to open two new brands in Dubai in the next eight or nine months, and will also be opening The Meat Co. in Cassablanca Morocco.
Talking at the Caterer Middle East conference, Joseph Chalfoun, area general manager of FoodFund International, revealed: “One brand will be called Eat Greek and the other will be a franchiseable concept called Ribs & Burgers.
“The chairman has Greek heritage and has a soft spot for the food and so that’s the reason behind Eat Greek," added Chalfoun.
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He went on to explain that the firm would "test" the concepts in Dubai before exporting them to London, with plans to open in other key markets.
“Our restaurants are well-received in Dubai and it’s a good place to see how they will do,” he concluded.
FoodFund International operates The Meat Company, Ribs and Rumps and Tribes in the Middle East.
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