New outlet of the year 2011 went to Tribes at Mall of the Emirates, Dubai.
Restaurant manager Majdi Romdhani said winning had really motivated the team and the award has seen the team pull together, even today – months after winning.
“Everyone, front-of-house and back-of-house staff, seemed to work with even more power, commitment and energy and realised that their attempts to exceed customer expectations were recognised and rewarded by winning this award. It’s as though the external recognition boosted the team even more and helped the store smash previous records and far-exceed customer satisfaction targets."
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The outlet has developed a mystery diner programme since winning to ensure customer service levels remain at their highest.
In addition, he said: “There have been a couple new menu items added and we have become active in social media marketing ie Tribes Facebook account, which will helps the brand engage with our customers more effectively.”
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