Most popular dishes
Our experts have named their top dishes that the Middle East can’t get enough of.
1. Karahi Lamb chop
2. Beef boti kabab
3. Tawa Kanagora (scallops)
4. Prawn Malai Curry
5. Zafran Chicken tikka
6. Gosht Dum Biryani
7. Lamb Chop Porchii Korma – goes well with Cabernet sauvignon
8. Goan Prawn curry – goes well with Chardonnay
9. Mustard Chicken – goes with Sauvignon Blanc
10. Chicken Tikka
11. Butter chicken
12. Lamb Rogan josh
13. Goan Prawn curry
14. Mutton Biryani
15. Jneenga Coconut Curry
16. Raan–E-Haider

Standing Alone
Ankur Chakraborty, brand chef, Zafran told Caterer Middle East about the marketing challenges standalone restaurants have compared to hotel-based outlets.

“We have our restrictions in terms of marketing budgets, which a lot of hotels do not face, as rooms, rather than F&B, is their main source of income. The majority of our marketing budget is for limited in-mall branding activities (we do struggle at times for these) and in home delivery menu drops. We rely very heavily on our social media to streamline and maximise this. The best form of marketing for us however, is word of mouth by our customers.”

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