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The future

Tea had been seen in some markets as the reserve of the elderly and the coffee house boom certainly knocked the leaf. But the world of tea began fighting back and the hard work is really beginning to pay off.

Through innovative products and interesting ways of using tea, the beverage is attracting new demographics.

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Typhoo’s Rahul Kale explains that single serve tea pods are expected to be the next trend in coming years.

“Teas and herbal infusions offering real health benefits and demand for wellness herbs and teas are expected to grow in the future,” he adds.

Another tea variant that is attracting youngsters is bubble. Although it began in the 1980s in Taiwan, the rest of the world is now taking notice.

Also known as pearl milk tea, most recipes contain a tea base mixed with fruit or milk. Most bubble teas come with small chewy tapioca balls commonly called pearls.