Hotelier Middle East Qatar GM Debate sponsor and leading industry supplier The Product House reveals its expectations for the event, which takes place tomorrow (April 10) at Grand Hyatt Doha.
The Product House founder Janette Gladstone-Watts says she expects revenue, knowledge sharing and technology to be key themes, and also shares some company news.
Why is it important for The Product House to support the Hotelier Middle East Qatar GM Debate?
With the tremendous growth in the hotel segment in this region, Qatar has undoubtedly evoked more interest than most other territories with respect to the luxury hotel environment. Being one of the world’s fastest developing countries and having been included in Fortune’s 15 best new cities for business, it sets itself apart in terms of its potential to the spa industry. With Hotelier spear heading this initiative once again, we are proud to partner this event, promoting new initiatives and sharing the desire and knowledge that supports the development of the spa industry amongst hotels in the Middle East, with particular focus on Qatar.
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You are experts in this industry and the region – what trends do you expect to come to light at the Hotelier Middle East Qatar GM Debate?
The Hotelier GM Forum will obviously focus on evolving issues that will have the greatest impact on the hotel business. Some of these will be the age old problems of maximizing revenue, others a juxtaposition of on-trend and new buzz words.
The rise of co-opetition emerging in the hotel and spa business will hopefully lead to more knowledge sharing and better practices. Events like this encourage a less confined market.
Value justification will be top of mind considering the importance compared to discounting. Touch points are becoming more technologically driven in the light of the ever increasing impact of social media. And options of more client centric marketing tools will be utilised more effectively.
What are the latest launches from The Product House?
Since entering the spa market over a decade ago, The Product House has expanded from its initial brand Aromatherapy Associates to accommodate the needs of the market. With our 7 leading and key international brands including Kerstin Florian, Anne Semonin, Eve Lom, Voya, Rodial and Refinery, we have added an additional 2 product ranges to complement the hotel and spa offering: our artisan teas from Camellia’s Tea House and an exquisite range of hand-made candles beautiful presented in hand painted Moroccan bowls, EI8HT.
With continued growth and strong relationships with most of the leading spas and international hotel chains in the area, The Product House now works in partnership with many of the most exclusive international spa brands in the world, building on their passion for wellness and creativity. Along with this comes our new product developments:
Infinity tem cell products from Aromatherapy Associates, Super Foods from Rodial, new Correcting Body Range from Kerstin Florian and exciting new lines and Halal certified products from Voya.
Internally, we also have some exciting developments
What news can we expect from The Product House in 2013?
Our main achievements for the year will include the development of new training facility to support clients and the spa environment, with the inclusion of management courses. And our alignment with Spabreaks.com to drive spa and hotel revenue in the Middle East.
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