Jumeirah Group’s luxury Burj Al Arab hotel in Dubai will offer bespoke 24-carat gold iPads to every guest upon check-in.
The gold iPad, supplied by Gold & Co. London and engraved with the hotel’s logo, will provide access to information on all hotel and guest services.
It is being billed by the property as a “virtual concierge”.
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Commenting on yesterday’s launch of the product, Burj Al Arab GM Heinrich Morio said: “Our exclusive Burj Al Arab 24-carat gold iPads epitomise Jumeirah’s philosophy of ‘Stay Different’ and further enhance our guests’ experience during their stay.
“We have also recently introduced iMacs inside all our suites to ensure that we offer thoroughly modern guest experiences and keep up with hospitality industry trends.”
The 24-carat gold iPad will also be available for purchase at Burj Al Arab’s bespoke boutique, alongside other technology products, such as the gold iPad mini, gold iPhone 5 and gold BlackBerry Q10.