Greenfield World Trade. Greenfield World Trade.

Greenfield World Trade

Jonathan Vadnos, VP, says the equipment in a kitchen affects how people experience your establishment

When was your company established?
The management team has been together for more than 25 years.  In 1999, we formed Greenfield World Trade, a full-service, international supplier of commercial foodservice equipment and supplies. We represent over 32 world-class manufacturers of high quality commercial restaurant equipment.

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What are your core products and services for the hospitality industry?
Whether you need a bar blender or a flight type dishwasher, Greenfield World Trade has it.  Our range of products and price points covers every step in the hospitality foodservice chain, as the equipment you have in your kitchen ultimately affects how people experience your establishment.

What is the company’s annual turnover?
We’ve grown from four employees to more than 250 worldwide, with sales in excess of $200 million.
What’s your company vision? 
Our philosophy is simple, we work with best brands and carefully monitor quality through all steps of order fulfillment. 

What new products have you launched recently?
The Excalibur Commercial 2-zone dehydrator with a digital controller is our most recent launch which many establishments are using to expand their menu options and gain revenue from an emphasis on freshness and farm-to-table offerings. 

What other news is there from your company?
Earlier this year, we acquired Kold-Draft, a company best known for producing premium ice, with machines preferred by premium bars, hotels and mixologists.  Kold-Draft ice is the largest, purest, perfectly square cube due to an exclusive upside-down horizontal evaporator.  We also have new production introductions from brands such as Blakeslee, Excalibur, Omega as well as General, Maxximum and Zeroll.

What do you offer hotels above and beyond expectation?
Our experience and expertise is a result of our direct relationships with global and local consultants, international chain restaurants, worldwide hoteliers, foodservice equipment distributors and independent restaurant operators.  While we have enjoyed considerable growth and success over the years, we remain committed to the principles that have helped to build our business. 

Tel : +1 954 202 7336
Email : sales@greenfieldworld.com
Web : www.GreenfieldWorld.com

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