Tablez Food Company, the food and beverage arm of UAE-based LuLu International Group, has announced a franchise agreement with Galito’s, a South African casual dining restaurant chain.
Since its inception in 1996 in South Africa, Galito’s has rapidly expanded its operations to develop a strong market presence in the rest of Africa and Canada. It offers authentic flame-grilled chicken using fresh and natural ingredients.
The exclusive franchise agreement mandates Tablez Food Company (TFC) to develop the Galito’s brand across the Middle East, India and Sri Lanka, Tablez said in a statement.
In the UAE, Tablez said it is actively looking at strategic locations to open its outlets, and is set to launch its first restaurant in the country in the fourth quarter of 2014.
Tablez aims to invest over AED55 million (US $15 million) towards the launch of 15 outlets in the UAE within next four years. In India, the company plans to invest US $10 million to launch 10 outlets within the next five years.
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Tablez Food Company CEO Shafeena Yusuff Ali said: “Tablez Food Company is continuously seeking to expand its portfolio by introducing world-class F&B brands that cater to the region’s diverse culinary preferences.
"Our choice of partners is backed by a profound understanding of customer preferences, and we are confident that Galito’s, an exceptional brand known for its healthy and delicious food options, will find a high uptake in the region.”
Louis Germishuys, CEO - Galito’s, added: “We are excited to partner with Tablez Food Company, which has in-depth knowledge and experience of the region’s F&B scene and enjoys a significant international market presence. We look forward to bringing our customised meal options to the Middle East’s health-conscious diners.”
Galito’s entry into the Middle East is rooted in its core vision to emerge as a global brand in its category. The agreement with Tablez Food Company marks a significant step forward in its international expansion strategy, the statement added.
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