Hotel Show to roll out second Leisure Show

This year's Hotel Show Leisure Show is expected to attract even more leisure sector professionals than last year.

This year’s Hotel Show Dubai will again host The Leisure Show, which is expected to attract even more leisure sector professionals given the number of new tourism projects announced over the last twelve months, including Mall of the World.

The Leisure Show had its soft launch last year at The Hotel Show Dubai, attracting a dedicated audience of 1500 professionals from the leisure sector specifically looking for outdoor and leisure products, furnishings, equipment and services.

Additionally, almost 8000 of The Hotel Show visitors attended in 2013 looking to source leisure products - 7% had a budget responsibility of more than US $1 million.

Christine Davidson, event director at The Hotel Show Dubai, commented: “The 2013 figures demonstrate the strong reception to the introduction of a Leisure feature within The Hotel Show, Dubai. The demand is evident for all to see and we are delighted to be able to respond to this demand by providing a much larger event this year following its soft launch last year.

“The leisure and outdoor industry has been growing exponentially over the past few years and now accounts for over 70% of the total travel and tourism spend in the GCC.

“Trends continue to grow and more projects are in the pipeline. For example, the announcement of the ‘Mall of the World’ project which will include a 743,224 square metre mall, a climate-controlled street network, a covered theme park and 100 hotels and serviced apartments.”

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Its provides a platform for companies to meet with the designers, architects, contractors, real estate developers, facility owners, managers and decision makers responsible for the estimated US $73 billion of leisure projects currently under construction within the GCC.

David Romano of Canada’s International Play Company, one of the new exhibitors taking part in The Leisure Show, said: “We specialise in commercial indoor play structure, interactive events and outdoor playground and see The Leisure Show Dubai as the perfect platform to meet new and existing clients in Dubai and at an international level too.”

The Leisure Show at The Hotel Show Dubai 2014, will once again be partnered by the Department of Tourism and Commerce Marketing (DTCM).

This year’s Hotel Show Dubai will take place at World Trade Centre Dubai from 28 – 30 September 2014. The Exclusive Media Publications for the event are Hotelier Middle East and Caterer Middle East.