IASMO
Dubai-based linen supplier Iasmo is currently working on a manufacturing process that reduces wrinkling and shrinkage in linen products, while maintaining the quality and feel of the material. The process is aimed at extending the durability of sheets. The company also partners with hotel groups that supply their linen to sell products to guests, providing hotels with an additional means of generating revenue. Currently Iasmo works with Fairmont and Anantara properties in Dubai and Doha and is an approved supplier for Millennium & Copthorne. The company has also partnered with another factory to manufacture 100% linen bedsets for high-end customers, as well as linen that uses a no-chemical dye for sensitive skin, and those hotels that prefer to use sustainable practices.
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Iasmo is currently organising a housekeeping and laundry seminar to drive home the benefits of the cotton items it supplies and discuss various aspects of textile engineering. The company is also in the process of opening a new warehouse in Dubai.
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