PACIFIC COAST FEATHER
In 2014, Seattle-based Pacific Coast Feather (PCF) has introduced a range of new products in the USA, using new fibres for pillows and comforters, coupled with modern construction designs. As a global company, PCF is an approved vendor for many of the international hotel groups including Marriott, Hilton, FRHI, Accor and Hyatt. The company also works closely with some local hotel groups in the MEA region.
“We started international expansion in 2007. Now we have manufacturing and sales offices spread across USA,Canada,Europe and Asia Pacific regions,” said Dhirendra Sharma, PCF business manager, India & MEA. “Currently we have 200 management staff in USA, Europe and Asia, and about 1200 workers in the US as well as 3000 more workers in China. We are growing fast in both hospitality and retail segments.”
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PCF also puts a lot of emphasis on learning and development. The company offers knowledge-sharing workshops to all major hotel groups, providing them with the latest product information, and speaks at housekeeping and international forums to update customers on global trends. Clients can be provided with access codes to the company’s online training platform on request.Internally there is continual training for employees through the online Pacific Coast University (PCU) programme.
The company is currently considering opening an MEA showroom. Sharma commented: “We are open to discussing opportunitiesfor launching a PCF showroom in MEA region with the right retail partners. We are also thinking of presenting our products through our online services.”
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