The Pink Bite, organised by the Pink Caravan at Galleries Lafayette in Dubai Mall on March 19, broke the record of the highest price paid for a burger at AED25,960 (US $7000) during an auction held to raise funds for the Pink Caravan.
The higher organising committee of the Pink Caravan said the charity auction raised AED72,180 ($19,651).
Pink Caravan ambassadors were divided into three teams to prepare burgers and sell them at the highest price during the 45-mitnute auction. The previous most expensive burger in the world was sold for $5000 in Las Vegas.
Taking part in the Pink Bite event were Pink Caravan ambassadors, Sheikh Mohammed Bin Abdullah Al Thani, chairman of the Department of Statistics and Community Development in Sharjah, and his team along with his sons, Sheikh Abdullah and Sheikh Sultan, as well as TV presenters Saoud Al Kaabi and Ameera Al Fadl.
The event was held in the presence of Ameera BinKaram, president of the Board of Trustees and founding member of the Friends of Cancer Patients charity (FoCP), Reem BinKaram, head of the Pink Caravan event vommittee, and Pink Caravan ambassador Marwan Jassim Al Serkal, CEO of Sharjah Investment and Development Authority (Shurooq), in addition to a number of media figures, artists and social figures and dignitaries.
Sheikh Mohammed bin Abdullah Al Thani’s team raised AED47,520 ($12,937), including the sale of the world's most expensive burger, while the team of TV presenter Saoud Al Kaabi and artist Fayez Al Saeed managed to collect AED13,000 ($3539). TV presenter Ameera Al Fadl along with her team came up with burgers that were sold for AED11,660 ($3174), with all the money raised from the burger auction going to the Pink Caravan.
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Ameera BinKaram said, "I am proud of Pink Caravan ambassadors who have always proved their supportive stand by the Pink Caravan to enable it to achieve its goals. We have succeeded once again in delivering our message in supporting the Pink Caravan's mission and highlighting breast cancer in a fun and entertaining manner during the Pink Bite event whose revenues will go to the Pink Caravan Ride, to raise awareness about early detection of breast cancer.”
"It was great to be able to host the Pink Bite event. The pink ambassadors really came together, totally out of their comfort zone and into the kitchen. They were all excellent and embraced the spirit of this charitable event night. Not forgetting a big thank you to all our generous customers who managed to raise an incredible sum of money for such a worthy cause," said Russell Impiazzi, culinary director of Lafayette Gourmet at Galeries Lafayette, The Dubai Mall.
The Pink Caravan continued its nation-wide tour, after it moved from the Ras Al Khaimah Women's Higher Colleges of Technology, passing through Saqr Hospital, Manar Mall, and concluded its ride in front of the Cove Rotana Resort in Ras al Khaimah, travelling 28km on day four of the ride, bringing the total distance travelled by the riders to 96.5 km.
Mobile clinics at Saif Bin Ghobash, Saqr Hospital and Shaam Hospital offered medical examinations and breast cancer screenings to 690 people, including 489 women and 201 men, with Emiratis constituting 176 persons, compared to 514 expatriates. A total of 212 cases were referred for further mammogram screenings.
This brings the total number of screened people to 2,481, including 577 men and 1,904 women.