Joe’s Crab Shack has opened its first outlet outside of the USA at the Dubai Mall.
The franchisee partners, Saleh Bin Lahej Group–Hospitality Division, (SBLG-HD) are upbeat about the new concept. The opening of the new outlet marks SBLG-HD’s 54th operational outlet.
“We’re excited to bring the Joe’s dining experience to UAE,” said Mohammed Saleh Bin Lahej, group CEO, Saleh Bin Lahej Group-Hospitality Division.
“Our guests are in for a treat as they would get to experience the taste of shore as they tie on a bib and crack into one of our famous crab buckets.”
Joe’s Crab Shack offers southern flavours and spices, to go with fresh-catch seafood. Dishes include steampots; crab dishes featuring dungeness, snow and king crab; and seafood entrees.
SBLG-HD currently operates 54 restaurants from various chains such as Chili’s, Joe’s Crab Shack, Romano’s Macaroni Grill, The Pizza Company, El Chico, Cantina Laredo, III Forks and Silver Fox.
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