The family-owned company is well known in the European market. Upon entering the regional marketplace, Figee said that the company sees "a lot of demand for high-quality meat products", and added that the UAE, Saudi Arabia and Qatar are of particular interest.
With a captive global audience, the trade show was the perfect place to launch new products, with numerous companies capitalising on this opportunity. British kitchenware suppliers T&G Woodware have been operating out of Bristol, England since 1975. Although the brand already supplies to venues such as Café Blanc and West 14th Steakhouse, this year is the first time the brand has visited Middle East trade show Gulfood to display its products.
Among the items stocked by T&G Woodware, the company specialises in grinders for salt, pepper and spices. According to managing director Patrick Gardner, one of the company’s USPs are the ceramic grinding mechanisms used inside the grinders. “The ceramic grinders are harder than steel, they won’t corrode and are natural,” Gardner told Caterer Middle East.
A new product on show at Gulfood were the Sola and Luna grinders, newly launched, alongside FSC-certified 100% wood grinders, which Gardner explained offered 100% traceability of the wood used in the manufacturing of the pepper mills. “We can trace it from the forest, to the saw mill, and onwards,” he said.
Another new showcase was at Rational’s stand showcased with the company’s new cross and stripe grill grid that can create two different grilling patterns. Usable on both sides, the accessory produces either the typical US-steakhouse pattern or the classic parallel grill stripes.
Throughout Gulfood, Rational chefs also demonstrated the variety of menu items that its SelfCookingCenter units can cook — often simultaneously. Instead of using numerous cooking appliances at once, chefs can cook everything in one square metre of space with the SelfCookingCenter 5 Senses replacing up to 50% of standard appliances and reducing the kitchen footprint by at least 30%, said Simon Parke Davis, vice president for business development in the Middle East.
“We demonstrated live to visitors how easy it is to prepare all these types of products with a SelfCookingCenter,” he added.
“Gulfood is a great platform for us as an interface to our customers, enabling us to excite and delight existing and future customers, a lot of hard work goes into the team and presentation of the Rational brand at Gulfood, as it is a global showcase that we are proud to take part in.”
Swiss-based Gastros also unveiled a new product offering at Gulfood. The manufacturer of inductive buffet systems for hotels, catering services and airport lounges launched InductWarm Series 130. Valerie Stumpf, marketing and sales manager, Gastros, said: “The brand new thing we have just released is InductWarm, so we are building induction into the counters — it's seamless, easy to clean and there's no cut out. This is ideal for room service and the same idea can also be used for the buffet.”
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