(L) Hashita Sahni, founder & managing director. (R) Novelinda Cruz, manager. (L) Hashita Sahni, founder & managing director. (R) Novelinda Cruz, manager.

How will you ensure the outlet is profitable?

Hashita Sahni: We place the utmost importance to customer service. We know that happy employees provide a happy service, and a happy service makes for happy customers, so we try and get this equation right. We also believe good word gets around and so far it seems to be working for us. 

Novelinda Cruz: Our effort each day is to serve our guests in the best way we can. Dubai has people from so many different cultures and it is important for them to feel a sense of connection with G’s. We try and achieve this on a daily basis by really getting to know our customers.

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What are the biggest challenges you face?

Hashita Sahni: Being a homegrown brand, sometimes customers can take a while to start believing in you, so we go that extra mile to demonstrate our quality products and service. This helps bring out the best in us each day. 

Novelinda Cruz: Managing the multicultural nature of our staff and our customers can sometimes poses challenges. However, we like to believe each day is a learning process.

What does the future of the brand look like?

Hashita Sahni: We have a lot coming up for G’s. We recently opened our second outlet in Dubai Airport Free Zone (DAFZA) and we’re already in talks for our next location. We have a great concept and we want to take it all over Dubai. 

Novelinda Cruz: Our future looks busy and promising. Customers love our concept and you might be surprised to hear it, but a lot of our own customers have approached us to be investors.