Park Inn by Radisson has launched a redesigned website at www.parkinn.com.

According to the mid-market hotel brand, the new design features an “easy-to-use booking bar”, and all Flash elements of the previous design have been removed.

The website has also been integrated with the group’s social media channels, including Instagram, Tripadvisor and the Park Inn blog.

Commenting on the redesign, Rezidor Hotel Group executive vice president and chief commercial officer Eric De Neef said: “Park Inn has always been a bright, colourful and innovative brand and these upgrades to our website allow us to demonstrate that. They are not only colourful, vibrant and enjoyable to use, they are also efficient and consistent and will offer our guests greater flexibility and clarity – and give them more of the information they want.”

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