]With overwhelmingly expensive bottles and even higher priced bills, Cavalli Club is considered one of the city’s most high-end clubs. But from your experience in nightlife, what makes a club high end?
Look at the Swarovski chandeliers around you. Look at the fabric from Roberto Cavalli, the fine dining elements on the tables such as the gold cutleries and the fine wines we have. We have very rare bottles here that no one has in the world now like 1960 or 1980 Château Margaux. We also have golden cigars made with leaves of gold. We always try to target the ‘one and only.’ Go big or go home.
What about the crowd at Cavalli Club? There are rumours that the club attracts an older crowd as opposed to a young one nowadays.
We have a very mixed crowd starting 25 years old and above. Each night of the week has a different crowd. On Wednesday for example, we have R&B and Hip Hop night. We have young people that we only see on that night. On the weekend, we see people aged 30 to 50 years old. They have business meetings and dinners and then continue celebrating and closing deals.
How do you keep Cavalli Club relevant with so many new clubs opening up in Dubai?
With the new concepts we create, we target new and different crowds. That matters a lot. We try to mix the same crowds from Sunday to push them to Wednesday, but we can’t push people to come to the club three nights a week, so it’s fair to have some people for different days.
We also just launched our -18 degrees Celsius ice bar downstairs – the first of its kind in the Middle East – made completely of ice. You wear a jacket, you go inside and you have a shot of spirits -18 degrees Celsius. It’s nice to try it when the temperature outside is 40 degrees Celsius.
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What is the most popular night at the club?
Our strongest nights for the club now are Wednesday, Thursday and Friday. In terms of dining, the midnight brunch on Sunday night is always fully booked. Our offer is a good value for money where we offer unlimited food and drinks for AED250 only with a dinner show as well. We have ladies night as well, Leave Your Boyfriend At Home Tuesdays, which is a very strong night. We gather all the beautiful girls here. It’s a very nice atmosphere.
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