Dubai Airports has launched 'Connect' , a new consumer blog for travellers and aviation aficionados, the Dubai government's media office has announced in a statement.
The blog publishes the latest news from Dubai International Airport (DXB) and Dubai World Central (DWC), offering tips and other useful information for Dubai tourists and residents alike, the statement said. Visitors to the blog are encouraged to subscribe to the 'Connect' newsletter in order to keep abreast of the latest updates.
The blog launch occured alongside a revamp of Dubai Airports’ website. User-friendly enhancements include the integration of tools for booking car rentals, rooms at Dubai International Hotel and foreign currency exchange updates. According to the media office, the revamp has increased website users' average dwell time by more than one and a half minutes.
Both blog and website also contain information about Dubai Airports' latest innovations such as celebrity chef restaurants, designer shopping, spas, health clubs, sleep options and the ongoing live music initiative #musicDXB, the statement revealed.
“Our digital channels have taken a major leap forward in showcasing the amazing facilities, services and experiences at both DXB and DWC. Our brand new Connect blog is an up-to-the-minute window into our airports and our city, packed with ideas and itineraries for travellers. It’s a must visit for anyone planning a flight into or out of Dubai," said Dubai Airports brand engagement director Matthew Horobin.
He continued: “Similarly, the revamp to our website’s homepage is rooted in bringing the passenger experience to life via inspiring imagery, practical information and social media posts generated by our passengers themselves. It also places essential tools at our passengers’ fingertips. They can check their flight status, place an order for foreign currency and even book a room at our very own 5-star hotel in DXB.”
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