Benedicte Flouriot
Marketing and communications manager
The Palace - The Old Town
Benedicte has worked at The Palace - The Old Town from the pre-opening stage and was responsible for developing the hotel’s brand name in the market.
In both pre-opening and opening stages, Benedicte not only ensured the marketing department ran efficiently, but also went the extra mile supporting the whole hotel organisation, becoming the communication link between all departments within the hotel.
One of Benedicte’s more recent key achievements was to adjust The Palace’s positioning, image, brand awareness and communications to come in line with those of The Address Hotels + Resorts, which took over the management of the hotel in August 2008.
| Advertisement |
In a very short time frame, Benedicte succeeded in synergising all communications between The Palace and The Address Hotels + Resorts, positively impacting the hotel’s communications strategies.
In the hype surrounding The Address Downtown Burj Dubai, Benedicte worked closely with the new hotel to ensure it complemented The Palace’s positioning, rather than becoming its competition.
Benedicte complements her achievements by giving everyone in the team a good chance to communicate their ideas and always goes beyond the scope of her duties.
Search our database of more than 2,700 industry companies
Oct 20, 2009 , Oman
Corryanne has really been an inspiration and is very professional when it comes to getting the job done. I just wanted to wish her the best of luck.
Oct 15, 2009 , United Arab Emirates
I knew from the day we met you would reach great places here your claim to fame. Keep it up.