Floor 10, Kempinski Nile Hotel
Floor 10 is a new ‘dining destination’ at Egypt’s recently opened Kempinski Nile Hotel, in Cairo.
The outlet’s maître de cuisine, Simon Dow, describes Floor 10 as “an eclectic mix of influences from Europe, with little touches from the Middle East”.
| Advertisement |
“Although the menu foundations are prominently French, we have really updated them to create a sexy, edgy dining experience — so the customers feels like they are having something new and fresh and will want to come back,” he explains.
The hotel’s director of F&B, Raoul Duclos, adds that the concept has been developed as something “simple, fresh and unique — the first real Michelin-star experience in Cairo”. But establishing this venue was not without its challenges, Duclos admits.
“Finding the right balance between investment and potential return was vital — as was planning the actual concept.
Unique often means expensive, and nowadays ‘expensive’ is a risk,” he comments.
But Duclos feels the team has successfully accomplished what it set out to do, as does Dow.
“We as a team believe in what we’re doing, which is definitely a key point in delivering a new concept,” he says.
Search our database of more than 2,700 industry companies
