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Siegfried Nierhaus
Managing Director, Atlas Hospitality
This year Siegfried Nierhaus has taken up the reigns of Atlas Hospitality, charged with increasing asset development and value creation by building home grown food and beverage brands and bringing international brands through franchise and joint partnerships to the Atlas portfolio.
No stranger to the Middle East, Nierhaus spent the last two years as the region’s director of future openings for The Rezidor Hotel Group. Prior to that, he opened and also managed Radisson Blu at Dubai Media City, which is owned by Atlas Hospitality.
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In his new role, Nierhaus will continue to work with Rezidor and will be launching the first Regent hotel in the region in the form of the 377-room Regent Emirates Pearl, a joint venture between Atlas Hospitality and Tourism Development & Investment Company, due to open in 2012.
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