Hilton Hotels & Resorts has launched Hilton Design Studio (HDS), an online tool hoped to transform the way owners, developers and design firms implement the brand’s design guidelines.

Amid a US $3 billion plan of significant property renovations across the global portfolio, HDS is expected to streamline design process and minimises costs.


As part of the innovation, Hilton has unveiled Hilton Valet and Hilton Connectivity Station – two ready-to-use owner solutions designed to enhance the guest experience and demonstrate the influence of technology on design innovations from the group.

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"Design has a powerful impact on the overall guest experience and brings our brand promise to life in a unique way," said Dave Horton, global head, Hilton Hotels & Resorts.


“The introduction of these new innovations and our design narratives elevates our offering to guests and provides our owners with the most advanced design solution in our industry. As we build new hotels and refresh current properties, Hilton Design Studio is a streamlined solution for implementing designs that are consistent, yet completely unique,” he added.


Now available for hotels across the Americas, HDS will evolve as the central design development platform for guest rooms and public spaces at all Hilton Hotels & Resorts properties worldwide.


The new tool allows for creativity and flexibility in the design process while providing parameters based on the brand's design guidelines.


It provides a consistent brand design narrative while embracing cultural nuances and styles across the global Hilton portfolio.


HDS offers users a guided experience to explore the Hilton Lobby and new guest room design narratives and an interactive 'design a guest room' component built on brand-approved specifications and three style palettes - classic, transitional and modern.
The real-time process allows users to quickly choose their guest room layout; style and color palettes; furniture, fixtures and equipment (FF&E); flooring and artwork.

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