Meliá Hotels International has announced it will adopt a new system of carbon measurement to calculate and track its footprint.
The Hotel Carbon Measurement Initiative (HCMI) Working Group’s HCMI 1.0 methodology of carbon measurement was recently standardised by the World Travel & Tourism Council (WTTC) and the International Tourism Partnership (ITP).
HCMI 1.0 was developed throughout 2011 and has been tested in hotels of different sizes and locations, in partnership with consultants KPMG. It has been supported by 23 hotel companies, and its goal is to provide a clear way to calculate and report carbon emissions.
Gabriel Escarrer, vice chairman and CEO of Meliá Hotels International, said: "This enables us to continue to build relationships of trust and transparency with our customers and make progress with the consolidation of sustainable and responsible growth which ensures a balance between economic, environmental and social goals, and which we must address in a cooperative way, showing leadership for the entire industry."
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David Scowsill, president and CEO of WTTC, added: “WTTC has long been advocating that industry speaks with ‘one voice’. Through this initiative we have seen major hotel companies come together to agree a means of communicating carbon impacts which ultimately will result in more transparency and clarity for the consumer.
"HCMI has broken new ground in its industry driven approach and I congratulate the companies involved on their leadership in ensuring this important initiative comes to fruition. We expect this industry common language to be widely used within the next two years.”