Canadian luxury chain Four Seasons Hotels & Resorts has its eye firmly fixed on the Middle East. Three properties will launch 2014, followed by a further four resorts in Abu Dhabi, Oman, Kuwait and Jeddah within the next five years.
The launch of its three new properties in 2014 – Four Seasons Dubai, Bahrain Bay and Four Seasons Casablanca – is aimed at widening the company’s growing footprint in the region while strengthening the brand's global network of 90 properties in some 37 countries.
The new additions to the Four Seasons’ portfolio are part of ambitious global growth plans announced by the chain; 60 Four Season projects are currently under development.
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Having recently announced that its first 237-key Dubai property is on target to open in the final quarter of 2014, the chain is also forging ahead at its island-occupying Bahrain Bay and Four Seasons Hotel Casablanca properties; both are scheduled to welcome guests Q2 next year.
Beyond 2014 active properties in the preliminary stages include hotels in Abu Dhabi, Oman, Kuwait and Jeddah, consolidating the brand’s ever-growing presence in the region.
“The Middle East is one of our most active regions in terms of development, and having properties in almost every capital city in the GCC within the next five years will serve to further consolidate our presence in the market,” said president hotel operations Europe, Middle East and Africa, Christopher Norton.
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