Demand for traditional and authentic wellness experiences like Ayurveda and hammam treatments is gaining momentum in the global spa industry.
Hotelier Middle East speaks with a panel of spa experts who debate the current Middle East design trends and how they can help to define a hotel:
Meet the experts
Neville Brownhill, managing director, Atlam Design Worldwide Ltd.
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Atlam Design Worldwide Limited’s services encompass every aspect of spa creation and design. The company has completed award-winning spas and innovative concepts, with specific attention to detail and operation throughout Europe.
Liane Bakaou, director of operations, Beauty Leaders LLC.
Since its creation in 1999, Beauty Leaders LLC has become one of the leading establishments in providing turnkey spa solutions for the wellness & spa, beauty, and dermatology sectors in the GCC.
Sarah Lumley, owner, SpaLution.
Sarah Lumley is the owner of SpaLution, an innovative full-service spa consulting company dedicated to the consulting, design, planning and development and the day to day business operations of salons, spas, resorts, and health clubs.
Mohammed Ibrahim, regional director MENA, Schletterer.
Schletterer has longstanding experience and expertise in international wellness, spa and medical spa, as well as hotel and resort design. Schletterer has successfully completed more than 2000 projects worldwide and has created more than 2.8 million square metres of spa areas.
Sayed F Salem, spa and recreation manager, The Spa at The Palace Downtown.
Mandated with the responsibility to oversee the day-to-day functioning and the long-term strategic planning of The Spa, Sayed Salem manages the entire team at The Spa, ensuring that responsibilities have been delegated to maximise efficiency.
Jodie Chin, senior operations director, Asia pacific, WTS International.
WTS International is a full service firm providing business advisory, consulting, design, development and management services, with extensive experience in the wellness, spa and fitness industries, including design, operation, business analysis, treatment development, and product designation.
Cary Collier, principal, Blu Spas Inc.
Blu Spas Inc’s extensive spa business advisory services include facility design concepts, project planning, spa programming, and operational services. Over the past 25 years, Blu Spas has worked on more than 250 spas in 25 countries.
Ebrahim Malekzadeh, CEO, Esadore International.
Esadore International is a hospitality specialist with focus on spa, wellness and F&B. Its four divisions work closely to provide clients a variety of services, including project study, concept, operational management, interior design, branding, and bespoke manufacturing of wet areas such as hammams, steam rooms etc.
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