Local dignitaries and Accor executives celebrate the opening of the Ibis, Adagio and Novotel hotels in Fujairah.
Accor has opened a three-property development encompassing Ibis, Adagio and Novotel hotels in Fujairah, increasing the UAE emirate’s room inventory by 40%.
Created in partnership with the Fujairah National Group, the hotel’s opening was attended by a host of local dignitaries and tourism officials. The three-hotel development comprises a four-star, 182-key Novotel, a 180-room ibis economy hotel and the Adagio Fujairah with 72 fully equipped studios for long-stay guests.
Speaking at the opening, His Highness Sheikh Saleh Bin Mohammed Al Sharqi, chairman of the Fujairah Department of Industry and Economy said: “The UAE is currently witnessing an urban and cultural revival complemented by the remarkable growth of business, hospitality and infrastructural sectors. Fujairah’s vast natural attractions and unique location between the mountains in the east coast have contributed significantly in making the emirate a prime tourist destination.”
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Located near to Fujairah International airport, the hotel development has been designed to appeal to corporate and leisure guests with a range of MICE facilities including a ballroom, meeting rooms and a 1400 square metre spa which is under still construction.
Cluster general manager Karim Zaki commented that the hotel is now focused on marketing itself, saying: “We’re knocking on every available door to target every segment”, highlighting that the hotel is being promoted under the strapline ‘Fujairah’s true hospitality icon’, owing to its diversity of brands.
The property is located on Sheikh Mohammed Bin Abduallah Street in the heart of Fujairah’s commercial business district, and a few minutes from the city centre and seaside walkway.
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