Millennium & Copthorne Hotels Middle East and Africa (MEA) will enter the Muscat market next year with the opening of three new properties.
The operator will start with the launch of a global brand first, the 115-key Millennium Executive Apartments property in quarter one.
Two further Millennium hotels will be added to the group portfolio in 2015 in the Omani capital: Grand Millennium Hotel Muscat — originally scheduled for a 2014 opening — and Copthorne Hotel Muscat.
Millennium & Copthorne Hotels MEA president & CEO Ali Hamad Lakhraim Alzaabi said: “This represents a double first for Millennium; our first footstep into Muscat and the global debut for our Millennium Executive Apartments brand, which is a new concept from the company designed to specifically address the growing demand for serviced apartments in the region.”
“With the two uniquely branded properties occupying a central location in the popular Al Khuwair district, and within easy reach of the airport and CBD, as well a short distance from the beach, we are able to reach out to very different market segments but still offer an authentic Millennium experience to suit their specific needs, whether business travellers, consultants/contractors looking for quality apartment-style accommodation, GCC families or leisure visitors."
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Alzaabi added that the Millennium Executive Apartments model is an attractive option for hotel investors looking to secure higher financial returns from a lower cost structure.
The Millennium Executive Apartments will feature an all-day dining restaurant, café, and access to a swimming pool and health club. One to three-bedroom apartments will range in size from 70 to 135 square metres.
The 328-key Grand Millennium Muscat Hotel will be Sharia-compliant with an all-day dining restaurant, specialty restaurant, tea lounge, indoor and outdoor swimming pools, health club with fitness centre, tennis courts and meeting facilities including a 1250 square metre ballroom, seven meeting rooms, majlis and VIP room.
The hotel will be connected to the adjacent Muscat Grand Mall via a dedicated sky bridge.
The three new Muscat properties join the 234-room Millennium Resort Mussanah.
Currently, Millennium and Copthorne operates 17 hotels in the Middle East with approximately 5000 rooms across the United Arab Emirates, Kuwait, Jordan, Qatar, Oman and Iraq. It aims to operate 50 properties by 2017, including 20 hotels in Saudi Arabia.
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