Q: HOW IMPORTANT ARE AESTHETICS WHEN CHOOSING KITCHEN EQUIPMENT?

SIMON: For sure design will gain even more importance in the field of kitchen equipment. However, it is more of a “soft” factor in the purchasing decision. The decisive factors will continue to be an intuitive operation, resource optimisation and work relief.

MICK: With more front-of-house cooking becoming the fashion, aesthetics are a must. With this move to theatre-style cooking, more catering designs now incorporate interior designers who demand options on equipment finishes — not just on the fabrication, but colour finishes as well.

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DAVID: Aesthetics are important mainly in customer facing areas; this includes under-counter dishwashers in bars etc. Our machines have a range of optional features such as glass doors and coloured lighting.

MARK: Aesthetics are generally ignored when purchasing equipment; walk into any commercial kitchen and you will see stainless steel tables, sinks and ovens. While aesthetics can be overlooked, visual appeal is necessary when considering the customer’s view. Breakfast buffets using hot wells and heated display cases should match other equipment in the front-of-house.

HILARY: Aesthetics are very important when choosing kitchen equipment, particularly for show kitchens where we have single top or mono block kitchen suites.

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