Mark Napier Mark Napier

Caterer Middle East catches up with Gulfood exhibition director Mark Napier to find out more about the 20th anniversary edition of one of the most anticipated food and hospitality trade shows, Gulfood

How can exhibitors make the most of this year’s show?
One of the reasons Gulfood is so highly-regarded internationally is our world-class global visitor profile. In response to changing international markets, evolving supply routes and general industry trends, the vast majority of our overseas visitors now look to the Middle East as their new sourcing hub, and Gulfood offers a platform for worldwide food suppliers to meet, trade and explore business opportunities with the regional industry.

We’d also recommend our exhibitors visit the Gulfood website (www.gulfood.com) and take advantage of the tools it offers. In addition to the most relevant up-to-date information, it allows exhibitors to download the Gulfood mobile app that includes an interactive map to enable users to navigate the show and many other useful features.

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‘Gulfood Connexions’, available to both exhibitors and visitors, provides exclusive access to an online networking and schedule management platform, allowing participants to establish connections, search for business leads and book meetings ahead of time.

Other than taking advantage of the technology, exhibitors attending the Gulfood Conferences will find them to be a source of practical information — for building connections with industry stakeholders, gaining insight into the industry and its regional trends, and benefiting from the knowledge base of over 35 expert global speakers.

This year is the 20th anniversary of Gulfood. What special celebrations can we expect to see?
A landmark celebration such as the 20th anniversary of Gulfood is an opportunity to reflect on the show’s growth in both scale and stature over the past two decades, and to reiterate the role Gulfood continues to play in brokering significant partnerships and business deals between companies, corporations and countries around the world. Many of our exhibitors will be bringing special anniversary offers to celebrate the show’s 20th outing, so there will be great deals to be had for buyers.

Additionally, more than 1000 leading industry decision-makers, celebrity chefs, key exhibitors, customers, media and national groups are expected to attend our evening anniversary event that takes place on the 10th of February at the five-star Conrad Hotel in Dubai. The evening’s programme will also include the annual Gulfood Awards.