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Canada Beef has said the global rise in beef and veal prices has led to the inclusion of carcass sets to offset the high costs of purchasing middles alone. Robert Serapiglia, director, business development & innovation, Canada Beef, asserted that the purchase of carcass sets “spreads the cost of the expensive middle meats across all the cuts, primary and secondary ones”.

“The rapid growth of premium, speciality burger and QSR (quick service restaurants) boutiques has been an excellent venue for utilisation of these secondary cuts.”

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Further to this, the emergence of source-specific, breed, and country-specific burgers and secondary cut utilisation strategies to promote new steak and thin cut concepts, commonly found in Asian fusion and Latin cuisines, has created an upsell and opportunities for complete carcass set use in niche market culinary portfolios. Canada Beef is an independent organisation that represents the Canadian producer.

Gulfood 2015, the 20th edition of the world's largest annual food and hospitality show taking place from 8-12 February at Dubai World Trade Centre, is expecting a strong showing from the global meat industry. The regional market potential is strong for meat and poultry thanks to the demand for quality, fresh, and halal products. According to the Alpen Capital GCC Food Industry Report, meat consumption is predicted to grow faster than any other food product through to 2017.

“Due to significant shifts in consumption patterns, particularly in emerging regions such as the Middle East, consumers are moving from carbohydrate-based foods to protein-rich diets, including meat and dairy,” show organisers said.

Although traditional foods in the region are still dominant, due to the growing GCC population and rising affluence, “regional levels are leading to increased demand for premium protein-rich foods, particularly meat”.

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