The Hotel Show and The Leisure Show Dubai 2015 has hit the ground running for its first day, and is set to welcome over 18,000 professionals from the industry at the Dubai World Trade Centre.

The Hotel Show and The Leisure Show Dubai 2015 have new features this year reflecting the region’s evolving hospitality and leisure landscape. A new Technology and Security Summit, TecSec, debuted with a keynote by NEC Global and talks from other major tech brands such as Google, Cisco and Sabre.

A new Design Theatre, by leading Italian architects WT Studio, features ‘Hotel as Opera by Simone Micheli’, an Italian architect renowned globally for futuristic hotel designs, plus a host of other names in international design.

The Leisure Show’s The Hub will open with Dubai Sports Council and follow with Technogym, Yas Waterworld, Fluidra Middle East and others with presentations and workshops on sports and fitness, pools, spas and theme parks in the region.

From a diverse range of over 600 exhibitors representing the full scope of products and services needed to build, fit-out and maintain hotel and leisure facilities, major new product and brand launches from industry-leading companies have been revealed.

The first ‘motorised luggage trolley’ and ‘full body dryer’ in the market are set to launch from companies arriving in Dubai from Belgium and Spain. One of the leading global interiors and contracting companies for hotel interiors and The Hotel Show’s Interiors Partner for 2015, S&T, is unveiling a new brand and a unique design and build fit-out concept with an official unveiling on the second day of the event.

K.S. Ravikumar, executive director - international operations at S&T said: “The Hotel Show Dubai 2015 is an ideal networking platform, and, participating in it only supplements your existence in the industry.”

He added, “The hospitality industry is increasingly seeing the use of modern materials like glass, steel etc. while the use of wood and traditional finishes is getting confined to public areas."

At The Leisure Show, US-based Big A** Fans is unveiling a 24-carat-gold fan for the first time, priced at US $14,995. REPs UAE has launched new fitness programmes. X-Golf launched its state-of-the-art golf simulator systems to the Middle East and is offered prizes to visitors who managed to hit a ball “closest to the pin”.

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