The Ajman Palace Hotel is participating in a roadshow in China in a bid to boost the number of tourists from the Far East.
The road show has been organised from November 8-25.
During this period Aftab Mukadam, director of sales and marketing from The Ajman Palace Hotel, will be visiting five cities in the country including Guangzhou, Shenzhen, Shanghai, Beijing and Chengdu to meet tourism bodies as well as leading tour operators, destination management companies and other trade professionals.
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The Ajman Palace Hotel general manager Ferghal Purcell said: "China is a growing market for us and holds strong potential. The current roadshow is strategically planned in time to attract visitors during the Chinese New Year that will fall from 7th to 13th February 2016.
"We have created exciting packages for the Chinese New Year as well as added traditional Chinese dishes on our breakfast and restaurant menus. During the roadshow, in addition to promoting our hotel and its world-class facilities, we will also be highlighting Ajman's latest attractions such as the newly-developed 18-hole Al Zohra Golf Course."
The Department of Tourism and Commerce Marketing is reportedly working on adding more flights between the UAE and China in 2016. China's outbound tourism market is the biggest tourism source market in the world. Despite the country's economic slowdown, 62 million Chinese crossed the border in the first half of 2015.
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