Revealed: five trends driving F&B in Dubai
Dubai’s F&B scene is undergoing an evolution. Waqar Ahmed Mirza, commercial director, Middle East & Africa, McQueen’s Group spoke exclusively to Hotelier Middle East on the sidelines of The Hotel Show 2015 and revealed what are the drivers behind the recent trends:
| Advertisement |
1) Technology is playing a big role in the food industry, and across various sectors as well. Technology in POS mechanisms, consumers communicating through dedicated apps that let you purchase and render feedback. Technology is all around us, and is driving the F&B industry in a massive way today.
2) Cuisines are slicing down from a broad offering to a narrow one. A rising number of restaurants are offering a specific dish type from the entire cuisine, for example — a restaurant that serves only biryani, in different variations.
3) People want to eat “health-ful” and not beautiful anymore, Consumers are no longer ready to sacrifice health benefits ahead of rich, full-bodied ingredients.
4) Conscious approach to knowing the food supply chain. Consumers are extremely knowledgeable and will not tolerate unethical means of production or supply.
5) Globalisation of foods and fusing of cuisines are on the rise, Dubai is home to many nationalities and as such fusing two popular cuisines is on the rise.
Search our database of more than 2,700 industry companies
